Business. Colors – ash grey


The Everyday Backpack is an iconic backpack for everyday and photo carry, built around access, organization, expansion, and protection. Unique MagLatch hardware provides lightning fast top access, with dual side access via two weatherproof UltraZips. Inside, 3 configurable FlexFold dividers keep gear organized, protected, and not bunched at the bottom of your bag. Dedicated sleeves for up to 15” laptop (or 16" MacBook Pro), tablet, or documents, plus a variety of internal slip pockets for small items. 100% recycled 400D weatherproof shell keeps everything safe. Huge external carry capacity made possible by a versatile tuck-away strap system. Expandable side pockets for water bottles or tripods. Integrated luggage carry makes this bag equally suited for daily commutes and extended travel. All-custom hardware, minimal dangling straps. The Everyday Backpack can be personalised with a thermal print.


The Everyday Backpack is an iconic backpack for everyday and photo carry, built around access, organization, expansion, and protection. Unique MagLatch hardware provides lightning fast top access, with dual side access via two weatherproof UltraZips.


The Everyday Messenger is the latest version of the award-winning everyday and photo carry workhorse—the bag that is designed with renowned photographer Trey Ratcliff and honed with the feedback of thousands of customers. Access, organization, expansion, and protection set this aesthetically beautiful bag far apart from run-of-the-mill messengers. Access via the 1-handed, secure MagLatch closure hardware, which adjusts to allow up to 6L of internal expansion. Customizable FlexFold dividers brilliantly organize camera, drone, and everyday gear. Dedicated sleeves for 13" laptop, tablet, or documents, plus stretchy internal pockets for smaller items like cords, batteries, water bottles, and lenses. A weatherproof 100% recycled 400D shell keeps your gear safe. Huge external carry capacity made possible by a versatile stowable strap system. External stash pockets with weatherproof zips. Carry via padded hand strap or removable, quick-adjusting padded shoulder strap. Now in its 2nd generation, v2 boasts aesthetic and functional updates based on feedback from thousands of passionate customers. The Everyday Messenger can be personalised with a thermal print.










